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Are We Encouraging Our Customers To Buy Less?

It is more important than ever before to have conversations with customers to find out what they love about you....

How Playing Oprah Gets Big Wins

It is more important than ever before to have conversations with customers to find out what they love about you....

Grandpa Grandpa, What Are These?

What changes are happening right in front of us and what can your business do to embrace and stay ahead of it?...

What Can You and United Airlines Learn from Amazon, Domino’s, and FedEx?

Whatever business you are in, you can find a way to generate this customer feeling....

How to get a decent workout for ONE DOLLAR?

Businesses often fall in the trap of communicating price based on how they see it and how they will invoice, instead of pricing it from the point of view of their clients....