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Creativity Secrets That Most Miss

The path you choose positions you as a “We have a problem” or “we solve problems” mindset and goes a long way to set the tone of your culture....

The Cost of Announcing Your Failure

The path you choose positions you as a “We have a problem” or “we solve problems” mindset and goes a long way to set the tone of your culture....

The Dimension Of Accountability We Often Miss

Leaders who live accountability at the highest level, operate with the highest level of self-trust and earn everyone’s trust too....

Branding Is Like Selling Tomatoes

Instead of the tomatoes, see the leaves and the vine. Once you see the bigger picture, it will connect on its own with your target customers....

Simple Rules Of Pricing That Are Often Ignored

Pricing is a very intriguing part of any business. Businesses blend the science and art of pricing to get the customer over the final hurdle to say “YES”. But there is a very simple, logical, intuitive side of pricing that often gets ignored....